The only business metric that counts is making sales... and to generate more sales you need to generate more leads.
Your business need leads… but at what cost? Many business owners work with business directory websites because they promise many new leads at a “reasonable price.”
With our Lead Generation services, we eliminate the need for expensive and time consuming in-house marketing campaigns or advertising plans.
And best of all, you don’t have to put money into marketing strategies that are hard to quantify. You don’t have to pay for advertising space or pay for clicks or pay for web page views. And you don't have to pay for leads that are shared with some of your competitors!
You only pay for genuine, qualified sales leads that ring to your phone!
You’re a leader in your industry, not a leader in advertising. Focus on doing what you do best, and let us create an online presence for your company - coordinated with an aggressive marketing lead generation plan.
Getting started is easy.
Give us a call at 803-676-7258 or send us an email, and we’ll follow up with you and learn more about your business and your marketing goals. Together we will develop a plan that will move you towards the success you desire.
In online marketing, lead generation means the first introduction of customer interest or contact to services or products of an organization. Leads can also be generated for specific purposes like list building, e-mail list acquisition or even for targeted sales leads. There are rules and regulations that govern the generation of these leads. One important rule in this regard is that in online marketing and lead generation, there is a need to follow certain principles.
Lead generation has become a crucial tool in today's competitive world. The number of lead machines has grown tremendously over the years with many ways such as emailing, telemarketing, and referrals coming into the picture. This has increased the efficiency of many ways to reach out to people. There have been new ideas and concepts that have evolved over time to deal with the quality issues related to lead generation. There have been many innovations and modifications made to the old rules to enhance the quality of leads in the business.
In online marketing automation, leads are generated in various ways according to the target audience and the need of the organization. One such way is by using consumer interest in the market, which can be done by sending out mass emails. Another method is by creating backlinks in blogs and websites. This will create interest in the consumers and will definitely generate some leads.
Telemarketing has also proved to be a good lead generation technique. However, it requires a massive budget as well as a large number of salespeople to initiate the call. This kind of method has limited consumer interest because many people do not prefer telephonic conversation as compared to the written word or electronic mail. Thus, the most preferred technique for the generation of leads is by using electronic mail. Electronic mails sent to the targeted market are received by the target audience in very little time.
Social media has also proved to be an effective lead generation technique in the present day. Advertising through social media sites like Facebook, Twitter, etc. helps in generating leads for any kind of business. Social media generates leads by connecting with the target market through the social network and distributing advertisements through it. The main advantage of advertising through social media is that you get connected with the target market of your choice at the early stage and can take decisions from thereon.
Email advertising is another useful tool for generating leads. Through this method, you can generate leads by sending out mass emails to the subscribers of your email list. These emails can be sent at any time of the day and can reach anyone who has signed up to your list. You can also send a follow-up mail to those individuals after their subscription.
Another very effective way of generating leads is by using email marketing. You can send out bulk emails containing valuable information about your product or service directly to your subscribers without involving the help of other people. You just have to create an efficient and convincing email marketing campaign and then let the follow-up function do the rest of the job. With the help of email marketing, you will be able to save a lot of money and time. Email lead generation tactics through email follow-up are a sure-shot bet.
You can also make use of social media to generate leads for your business. Marketing through blogs, forums, etc. gives you the scope to interact with potential customers and build a healthy relationship with them. This can in turn result in higher conversion rates in the form of sales.
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